Information Collected Automatically.
We may receive and store certain types of information whenever you interact with the Site and/or Service. Bread may choose to automatically receive and record information on our server logs from your browser including your IP address, cookie information, and the page you requested.
Bread uses "cookies" to collect non-personal data and information. Cookies are small text files a Site uses to recognize repeat users, and is typically placed on your hard disk by a web page server. Cookies contain information that can later be read by a web server in the domain that issued the cookie to you. The way cookies function is by assigning a number to the user that has no meaning outside of the assigning Site.
Your Personal Information.
(a) Collection of Your Personal Information. When you open an Account, Bread will ask you to provide certain personally identifiable information, such as your name, e-mail address, and home or work address, and/or telephone number (collectively, your “Personal Information”). Bread may also collect general demographic information, such as your age, gender, ZIP code, preferences, and interests. Bread may also collect information about your visit to the Site, such as pages viewed, links clicked and other similar navigation action in connection with the Site. Additionally, Bread collects certain standard browser information, such as your browser type, IP address, and access times. It is your responsibility to give us current, complete, truthful and accurate information, including Personal Information, and to keep such information up to date. Bread will not be responsible for any problems or liability related to inaccurate or incomplete Personal Information, whether due to your failure to update such Personal Information or otherwise.
(b) Use of Your Personal Information. Bread collects and uses your Personal Information to operate and improve the Site and better deliver the Services. These uses may include performing analysis aimed at improving the Service; making the Site or Services more user friendly by reducing the need for you to repeatedly enter the same information; and displaying advertising and content that are tailored to your preferences and interests.
Bread may support the Site and the Service by advertising, and accordingly, Bread may use some of the information collected in order to customize the advertisements to your interests and preferences. However, the process of selecting customized ads tailored to you will use data that does not personally identify you, such as using demographic data such as ZIP code. Bread may also use your Personal Information to communicate with you, such as providing you with mandatory notices or discretionary notices about the Service. From time to time, Bread may also send you surveys or promotional mailings to inform you of other products or services available from Bread and its affiliates. Personal Information collected on the Site and the Services may be stored and processed in the United States or any other country in which Bread or its affiliates, subsidiaries or agents maintain facilities, and by using the Site and/or Services, you consent to any such transfer of information outside of your country.
Bread may hire other companies to provide limited administrative and communication services on Bread’ behalf, such as hosting Sites, the processing and delivery of mailings, providing customer support, or providing credit card processing services. Bread has the right to disclose your Personal Information to these third party companies for the purpose of administering and maintaining the Site’s features, functions and operations. Those companies will be permitted to obtain only such Personal Information as necessary for them to deliver the respective services, and Bread does not authorize these companies to use your Personal Information except for the sole purpose of providing those services requested by Bread.
Bread may access and/or disclose Personal Information about you or your Account without your prior consent if Bread has a good faith belief that such action is necessary to: (i) comply with legal process or other legal requirements of any governmental authority; (ii) protect and defend the rights or property of Bread (including the enforcement of our agreements); (iii) enforce the Terms of Service, which can be accessed at http://www.bre.ad/tos; (v) operate or conduct maintenance and repair of the Site or equipment as authorized by law; (vi) act in urgent circumstances to protect the personal safety of users of Bread Site or members of the public; or (v) comply with a bankruptcy, merger, acquisition, transfer of control, joint venture of other business combination.
(d) Security of Your Personal Information. The personally identifiable information Bread collects is securely stored within our database, and we use standard, industry-wide practices such as firewalls, encryption, and (in certain areas) Secure Socket Layers (“SSL”) for protecting your information. However, as effective as encryption technology is, no security system is impenetrable. Bread cannot guarantee the security of our database, nor can we guarantee that information you supply won't be intercepted while being transmitted to Bread over the Internet. Bread recommends that you not disclose your password to anyone.
(e) Collection and Use of Children's Personal Information. The Site and the Services are intended for general audiences, and Bread does not knowingly collect any Personal Information from children. During the registration process for an Account, Bread does collect age information, and if users identify themselves as under 13 years of age, Bread will block such users from providing personal information.
Upon registration for an Account or using the Services provided by Bread, we may send you daily or weekly e-mails. If you do not want to receive e-mail or other mail from us, please notify us by e-mail at [firstname.lastname@example.org] and include sufficient information for us to identify your account, including your name, email address and the specifics of your request. However, after you unsubscribe to cease receiving e-mails, Bread may still contact you via e-mail for administrative or informational purposes, including messages regarding the administration of your account and/or any services or events to which you have registered.
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